Prediction markets, exchanges and tokens. Clips that explain the product instead of shouting about it, from clippers who trade themselves.
Crypto audiences detect a script instantly. The clippers we put on these campaigns trade, hold and follow the market themselves, which is why their explanation of a product survives the comment section. We have run campaigns for Limitless and LIQD on this model.
Crypto products are usually explained badly and briefly. A clip has thirty seconds to make one mechanic make sense (the funding rate, the prediction market, the fee structure), and hundreds of independent attempts find the framing that lands far faster than one brand channel iterating alone.
It is also the cheapest way to reach an audience that is already scrolling short form all day and ignores banner inventory entirely.
These go in the brief as examples rather than principles, because a clipper cutting at speed follows examples.
You publish a brief: budget, platforms, rules and the angles that are off limits. Vetted clippers cut your source material and post to their own accounts. Every view reading is pulled from the platform every 48 hours and passes five independent fraud checks before it is billed, and clippers are paid per campaign in USDC on cleared views.
Source footage, the rules, and someone who can answer a question within a day. For crypto we need the product mechanic written in one paragraph you are happy to see quoted, plus any wording you never want paraphrased.
Clips run on TikTok, Instagram Reels, YouTube Shorts and X. The brief states which are in scope, because the rules and the cut differ by platform: a Reels edit is not a Shorts edit, and what passes review on one is not automatically fine on another.
Crypto audiences sit heavily on X and Shorts, and the same explanation often needs a different cut for each.
We have run campaigns for Limitless and LIQD on this model: creators who trade, briefs that quote the product mechanic verbatim, and views verified before they are billed. The pattern that works is consistent: explain one mechanic properly rather than list five features.
Token launches and product releases have a narrow window, and clipping suits that shape. The network can be briefed and warmed before the date, so volume arrives when the announcement does rather than a week after it.
Because the fee is fixed and you pay per verified view, a launch that underperforms costs less than one that lands. The budget follows the attention.
The ones we put on these campaigns do use the products. That is the difference between a clip that survives the comment section and one that gets ratioed.
You write it. The brief quotes your mechanic verbatim and clippers use that wording rather than paraphrasing it.
Anything implying guaranteed or typical returns goes on the banned-angles list and is held in review.
A brief can be live within days. The limiting factor is usually your source material, not the network.
A pilot is a fixed test budget with dashboard access from day one. You watch clips land, check the numbers as they arrive, and decide on the strength of your own campaign rather than a case study. We take a limited number each month.